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Putting on makeup and a lot of makeup has always been one of the most favorite engagement for youngsters. People do wear makeup not only to look good but also to follow the latest trends. And, recently, makeup has not been limited to “only girls,” the market has grown to its maximum in history.

The popularity of Moon sailor makeup x Colorpop cosmetics has gained the attention of makeup lovers. However, wearing making all the time and managing it is not easy for all. Some do it efficiently, but some people lack the skill, and makeup does the job just opposite for them. This is where beauty camera apps came in. Beauty apps smartly play with the features and enhance the beauty of the selfie maker.

With a beauty app, the users don’t feel the need to wear makeup before taking selfies. The app does the job for them. These apps offer both customized and auto beauty features.

What does Beauty Camera Mobile Apps Do?

A beauty camera app is a mobile app that uses a mobile camera to add beauty filter to the snaps. Some apps also offer editing features in already taken photos. So, it can be used both to take beautified selfies and to edit photos.

Using a beauty camera mobile app, users can 3D scan their faces and create a whole virtual makeover. The app enables them to apply different features to their eyes, brows, lips, and cheeks. The beauty apps are not just limited to face, but they also provide various hairstyle options. They can try out new hairstyles and hair colors. Some apps even offer to make changes in the body as well. They offer users to increase their height and give a shape to their body. In short, these beauty camera mobile app development companies are making a profitable return on these apps with high popularity among the public.

The types of beauty apps

Beauty apps are not limited to photo filter apps. There are multiple types of apps in this category. There are apps which offer filter option while taking a picture. And then, there are apps that offer users to retouch their selfies to make them look good. Some apps also offer to beautify images with external effects like snow, sunrays, rainbow, rain, or animal and flowers in the photo. Popular examples of photo filter and editing apps are Picsart, Meitu, and B612.

Another category that is popular for beauty apps is the type of apps that are used by beauty companies and retailers. Popular examples include Sephora and Loreal makeup try-on app. these apps enable users to try on makeup before buying it and help them decide what to buy and what not as per their likability.

Beauty App rankings

Some mobile apps rank at the top in the beauty camera and filter category. The following apps ranked at the top in this category reported Similar Web.

  1. Sephora – Buy Makeup, Cosmetics, Hair & Skincare
  2. Ulta Beauty: Shop Makeup, Skin, Hair & Perfume
  3. IPSY: Makeup, Beauty, and Tips
  4. SALLY BEAUTY – Shop Hair Color, Hair Care & Beauty
  5. Booksy – Book Local Beauty Appointments 24/7
  6. Crown Editor – Heart Filters for Pictures

Beauty Filters in Social Media Apps

After taking a perfect click, what all you need is a perfect filter. It adds the touch of professional photography work to the photo. Photo filter is a popular thing on social media apps, and almost every social media company offers photo filter in their cameras. However, the most popular social media photo filters providers are Instagram and Snapchat.

Applying a filter on your photos can increasingly boost the number of views and comments. The popular filter in Instagram is Clarendon. It is typically the most used filter after the no-filter option in the app. other popular filters include Gingham, Juno, and lark. Among these, gingham is a nostalgic one. This vintage-inspired photo filter allows Instagram users to evoke the past effect in their photos. Similarly, Juno enhances the richness and warm hues to photos.

Allena Dominus

Started the career as a Product Manager, I now reveal the ins and outs of the digital world, online privacy, IoTs, and the trends shaping the technology industry and much more.

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